WLBT and Gray Television host Day of Giving for Mississippi tornado relief

Published: Mar. 29, 2023 at 6:03 PM CDT
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JACKSON, Miss. (WLBT) - WLBT and its parent company, Gray Television, hosted a Gray Day of Giving Friday, March 31, which is a televised donation relief drive following devastating tornadoes in the Mississippi Delta.

Gray stations in Alabama, Louisiana, Tennessee, Arkansas, and Mississippi joined in the relief drive efforts organized by WLBT.

The National Weather Service confirmed a total of seven tornadoes hit on March 24, claiming multiple lives, destroying homes, and displacing hundreds.

In Rolling Fork and Silver City, the tornado was recorded as an EF-4. Other affected areas experienced EF-3 and EF-1 tornadoes.

To help launch the Gray Day of Giving, WLBT, and Gray Television are making a $25,000 donation to jumpstart the donation efforts.

“Immediately following the tornadoes, we knew we had to organize a donation relief drive,” said Regional Vice President and General Manager Ted Fortenberry. “Mississippi has been hit with a lot of tornadoes over the years, but this is definitely one of the worst I’ve ever seen.”

When you donate to this Gray Day of Giving, 100% of your donation is applied to the Salvation Army relief efforts for Mississippi.

Donate now at gray.tv/relief or text MSTORNADOES to 51555 to make a monetary donation.

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